The Vidalia Onion Committee wanted a fresh, clean mark. We worked with the Committee to establish how authentic Vidalia Onions are seen in the market. We established that they were seen as premium, vibrant, sweet, and memorable. With these key words in mind I developed a new logo and visual elements.
Client: Vidalia Onion Committee
Role: Designer
Role: Designer
Logo Initial Sketches
Vidalia Onion Mailer Boxes
